How Basic Attention Token (BAT) Works

Modified on Sat, 18 Feb 2023 at 09:11 PM

The Brave browser knows where users spend their time, making it the perfect tool to calculate and reward publishers with BATs. This service creates a transparent and efficient blockchain-based digital advertising market. Publishers can receive more revenues because middlemen and frauds are reduced. Users opt-in to an inclusive and rewarding private ad experience while advertisers get better data on their spending.

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